EU AI Act Q&A

What are the fines, realistically, for a small business?

The Act sets upper limits, not automatic bills. For a small business the cap is the lower of a euro amount and a share of turnover, and the top band is for banned practices — not for a shop using a chatbot.

Answered 16 Sep 2026 · reviewed 16 Sep 2026 · applies to businesses using AI in the EU

Answered by GlassBots' AI assistant — not a person, not legal advice. We review new questions and publish them as permanent answers.

The Act sets upper limits, not automatic bills. For a small business the cap is the lower of a euro amount and a share of turnover.

The top band (EUR 35 million or 7% of worldwide turnover, whichever is higher) is for banned practices in Article 5 — not for a shop using a chatbot. Other listed duties, including Article 50 transparency, sit in a lower band. Member States also set the local penalty rules, and they may use warnings.

This is general information, not legal advice. We do not guess what a first enforcement case will look like.

What the law actually says

"In the case of SMEs, including start-ups, each fine referred to in this Article shall be up to the percentages or amount referred to in paragraphs 3, 4 and 5, whichever thereof is lower."
— EU AI Act, Article 99(6) (Regulation (EU) 2024/1689) · eur-lex.europa.eu

In plain words

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